Humble Indie Bundle Sales Surpassed $1 MillionAdded: Wednesday, August 10th, 2011
Category: Bit Torrent Freedom > The Industries Of Records, Gaming, Software, Movies
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The entertainment industry has been watching the Humble Indie Bundle releases since the first one, and the Humble Indie Bundle 3 was no exception. It took for another release of the latest iteration of the sale, the Humble Indie Bundle 3, less than a week to go over the million dollar mark in sales.
Industry observers, following media reports for at least a couple months know that every release of the Wolfire games was widely discussed in press because of its unusual business model. The first Humble Indie Bundle, which undoubtedly exceeded expectations by a long shot, earned $1,275,000. In a while, the Humble Indie Bundle 2 managed to surpass that total by earning more than $1.3 million within the first week and closed with sales of almost $1.8 million. Finally, the Humble Indie Bundle FrozenByte had the same fate by raking in a huge sum of money, easily getting in to the 6 figures.
Today, the latest release, the Humble Indie Bundle 3, is also going strong. So far, the sale has earned more than $1 million, which is much more than good for independently produced video games. This bundle is sold under the same rules as the previous ones – DRM free, pay-what-you-want and optionally supporting charity. As for the content of the bundle, this edition features Hammerfight, Crayon Physics Delux, VVVVVV, Cogs, and even And Yet it Moves. Moreover, the purchasers of the Humble Indie Bundle are also offered Steel Storm for free as an extra incentive, and get able to play MineCraft for free for some time. Like in other editions, the option to support charity is included in the sale. The charity goes to Child’s Play and the EFF. If you want to participate – hurry up, the sale is almost closed.
The Wolfire developers admit that what they like most about the sale is that being open to the consumers and not treating them like criminals turns out to be quite a profitable thing. Indeed, the sales like these prove that using restrictive things like DRM isn’t the only way to sell content in our days. In other words, if you treat your customers with respect, they will always return that respect in kind. Indeed, many would agree that it is very uplifting to watch things like the Humble Indie Bundle being such a success, but the rest of the market for some reason don’t want to repeat the success, sticking to their outdates business models instead.
August 10th,2011Posted by:
Wednesday, August 10th, 2011No comments
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