Fake Steve Jobs Book Appeared in TaiwanAdded: Tuesday, September 6th, 2011
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It seems that the Taiwanese can’t get enough of Steve Jobs: earlier this year the media reported about a TV advertising campaign in the country which used an American expat named Brook Hall playing Steve Jobs in quite a convincing “press conference”.
Today, a number of disreputable punters in Taipei seem to go even further and publish a bestseller written in Chinese Mandarin. The book is purported to be a translation of some Amazon bestseller from the United States titled “Steve Paul Jobs’ 11 Pieces of Advice for Young People”. The purported author appeared to be a guy with a name of John Cage, who undoubtedly doesn’t even exist. Meanwhile, the publishers keep silence about who the actual writer was, moreover – they even keep mum about who the real publisher was!
Actually, it’s Ghost Month in Taiwan right now, which is a month-long religious ritual where the ghosts of all ancestors are coming back to our world to haunt the island nation and play havoc with the common rules of our life. In other words, it’s fitting that the fake Steve Jobs’ book has emerged now. The book has managed to reach the top5 of the financial books bestsellers, and has consequently taken in unbelievable amounts of naive readers’ money over the past several months. Meanwhile, the users familiar with modern music know that John Cage is actually a very creative New York composer, who certainly never wrote the book on Steven Jobs.
In fact, the only thing the book got right was that Steve Jobs’ middle name was Paul, but all the rest was just mystification. The Jobs’ book was purportedly translated into Chinese from the original English version. However, nobody could find the original source of the “Steve Paul Jobs’ 11 Pieces of Advice for Young People” or trace its American counterpart on Amazon. In addition, the purported author of the book, John Cage, was introduced by the publishers as a graduate from Stanford University, who earlier worked as editor at some economic and financial magazines. Meanwhile, the book has no mention on when and where Steve Jobs offered his advice for youth, nor dates or sources were cited.
Today the police are investigating the case. So, if the publisher is found responsible for deceiving the public, they could face some jail time. At the same time, the reporters managed to trace the street address of the publisher, who appeared to reside at a computer store! The shop’s owner claimed the book was legit and has all copyright protections…
September 6th,2011Posted by:
Tuesday, September 6th, 2011No comments
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