Microsoft Damped HotmailAdded: Sunday, August 5th, 2012
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Microsoft has decided to retire a brand which has been with it for the last 15 years – free Internet-based email service Hotmail. The company took a decision to fold it in under the familiar name of Outlook.
Indeed, Hotmail was one of the first popular Internet mail services, but later had to face the competition from Yahoo, AOL, and Google’s Gmail. This move looks like an attempt to consolidate the company’s consumer and workplace brands: although Hotmail used to be an all powerful force on the Internet, and there are still a lot of active users, Redmond is about the simplistic approach in Windows 8 and decided to bring two brands in under a single and well-known name.
Press reports confirm that Microsoft wants to bring in a product refresh for a brand which has not seen changes for many years. Redmond is going to tie it in closer to other Microsoft services, like the Google and Apple models, thus introducing a central point for contacts, email, and non-Microsoft related services, such as Facebook and Twitter.
In the meantime, the Outlook.com update shows an address book which brings in contacts from the 3rd party services like Gmail, Facebook, and LinkedIn. Like Google, Microsoft is going to include a cloud storage service tied in with Outlook.com. The industry experts point out that the software giant seems to take a direct shot at Google, promising that it wouldn’t show advertisements that fit with email considered “creepy” by the company. It is clear that Microsoft is riding the coattails of the privacy concerns surrounding Google and other Internet services, claiming they believe that “privacy matters”.
As for Hotmail, it will continue working for now, but all of its users will be offered the option to transfer to Outlook.com, while keeping their current usernames. In the meantime, emails sent to Hotmail accounts will be automatically forwarded to Outlook.com. Gradually, the software giant is going to move all Hotmail users to another service.
The experts are agree that the entire move looks like an effort to push a unified, simplified feel for Microsoft’s new oncoming Windows 8 and the Metro interface. The press also adds that this move is going along with the consumerisation of IT trend. It’s up to the users whether to move to Outlook now or wait a bit, but everybody will end up there, after all.
August 5th,2012Posted by:
Sunday, August 5th, 2012
|posted by (2012-08-05 19:24:54)|
|One of the few email accounts I've had for years. Hope the transition is smooth, easy and secure. Mine is also linked to my xbox account...wonder how many time I will be getting phone calls with codes you access my account.|
|i dont use hotmail i use yahoo and others ET the only place to be!!|
|I guess i'll just be using yahoo but i'll wait and see how it works. I might like it but who knows, thanks for the info.|
|posted by (2012-08-07 00:09:38)|
|outlook should work like all microsoft have and if you search best free email online hotmail it not. and if you listening crazy rumors comments about microsoft can trowing microcam phones dust made it in cheap series you are not going to believe a billion company it not number one with all strategies on earth just jackass if comeback good for ever.|
|posted by (2012-08-07 04:17:28)|
|i still use hotmail. i like how it makes me look like one of the originators of the internet.|
|posted by (2012-08-07 13:35:38)|
|I don't really understand this move. If you don't have MS Office does that mean that you won't be able to transition to the new Outlook.com format?|
|that sucks, i have been using the same email account since 1997... everyone already knows that address, now they will change it to outlook.com? i always hated outlook and refused t use it.|
|posted by (2012-08-10 13:11:15)|
|Yeah I don't like outlook either...been with hotmail from the start...email is hotmail is email!!|
|posted by (2012-08-10 18:25:37)|
|I know you are not English as first language, because neither "dumped" or "damped" are correct. Both imply that Microsoft has ALREADY dumped Hotmail and Hotmail is no more. You should be using words that imply it will happen in the future.|
Since hotmail is not going to stop working but transition, its not even a dump either. I can think of 5 other ways this story should have been titled (The main point about Outlook.com is no where in the headline or mentioned, yet THAT is the story).
Dude, just link to other sites' articles.
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