Facebook Will Disclose Members’ Data to MarketersAdded: Tuesday, September 11th, 2012
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It seems that Facebook’s experiment in monetizing data harvesting moved to another level. Now the portal will open up its database to the marketers who are able to use personal data they have accrued, like phone numbers and email addresses, in order to find potential customers.
Facebook’s stipulation is that the marketer must already have some of the personal information on their records. Otherwise, Mark Zuckerberg is enabling marketing departments to hunt down clients, present or former, on the social network. The marketers will then be able to use the information to stalk people across the social network just in a week.
However, there’s one niggling question left. Everyone having a telephone realizes that, even with using opt-out services in order to hide your number from the public record, if one unscrupulous marketer gets their hands on the phone number, it will becomes public domain for both the cold callers and scammers.
The clauses saying that the companies may pass over data to relevant 3rd parties, with your consent, upon joining them, are usually hidden in terms and conditions of numerous email sign-ups and member websites. Indeed, in some cases it’s as easy to do as accidentally leave a box un-ticked on some sign-up form – and you will see the others passing and selling you information without an obvious record. In fact, opting out of such services is not the sender’s responsibility, but rather the receiver’s.
Unsurprisingly, Facebook was heavily criticized, and the company claims that the marketers must receive the permission of their clients to use that information before they can start tracking them.
September 11th,2012Posted by:
Tuesday, September 11th, 2012
|posted by (2012-09-11 19:19:02)|
|ill say it again said it for years its all about the money|
|I agree to that|
|I wonder if I can copyright all my personal information and then sue anyone who sells it or uses it to spam or call me for copyright violation?|
|just simple networking fundaments nothing to worry about.|
|posted by (2012-09-11 22:07:32)|
|The troubling part of what they're doing, at least from what this paraphrased article says, is that they say:|
1. ''...must already have some of the personal information on their records'' but it doesn't actually say what qualifies as ''some''.
2. ''...marketers must receive the permission of their clients to use that information before they can start tracking them'' but it doesn't actually say who the ''clients'' are. Are WE the clients or are the marketers being paid by someone else (who would then be the ''client'')?
I'm going to research it more thoroughly than what this article details but this very well could be the end of my Facebook profile/account. Truthfully, I somewhat hope that this marks the beginning of the end for Facebook completely... but I doubt that'll happen.
|posted by (2012-09-11 22:30:09)|
|they can have mine...bad credit rating!!! not that i give a f*#k!!! lol|
|posted by (2012-09-11 22:46:47)|
|why dont they issue us all with a barcode and be done with it|
knowing our government and the way the world is it could happen
|burn them, grab them by the curly hair drag em to the street execute them.|
|posted by (2012-09-12 04:14:14)|
|Do you have any sources for this article? Just wondering because all I seem to be coming up with are a couple year old articles or this particular one.|
|only an idiot would use their real name and info to join facebook.|
really, only idiots use it...
i only made an account on their to be able to someones page because you can't unless you join, but its not got anything real about me...
facebook users get what they deserve for being so lame...
|......Facebook,,,,omg!you mean to tell us:"the marketers have just STARTED this campaign???...BullShite!..It's the "NUMBERS GAME"...surely, Mark's not selling our NFO??!!!,,Nah!he's to much a nice guy...lol...agree wit ya Taker::"it's all about the MONEY",,Mark,stumbled onto a friggn "Gold Mine"!!!wonder if me could Email him & ask for a "Charitable Contribution"..or my cut of the $$$$$$ he & his "wolf pack"..are getting off the MEMBERS of Facebook...why not??...@fusseltier,,the "real names"..they could get from our IP-addys;;;but it's the VOLUME of peeps they're after..i,e.out of a 100 potential members;..if a marketer can get get 10;they're doing good;..times that in the millions,equals=BIG MONEY..$$$$$$ ,,tyvm again Sam for much needed NFO..|
|In the USA there is a National Do Not Call List, so companies who mine data from Facebook and then call those on this list shall open themselves up to liability for violations of the laws regarding unsolicited sales calls to those whom expressly do not want them. When one of these outfits rings my phone, I immediately interrupt them and request the company information which employ them and that allowed the call to be placed in an number not too be called, they usually hang up immediately knowing why I want the information, or say they will transfer you to a supervisor, who never seems to answer their line. Being the cowards they are they so to extensive means to block out caller-ID information to enable you to track them easily, though you can track the offending companies down it is a rather involved process.|
Yet just another reason I do not use Facebook or similar sites, volunteering personal information to the general public is simply a poor method of operation in the first place (especially if you value any of your privacy, the little that remains anymore at least).
|What a lot of rubbish.|
Who actually clicks on the links in Facebook, nevermind actually buy something from one of the sdverts ??
|posted by (2012-09-12 11:54:34)|
I also never give real name or address or phone numbers when joining sites and the ones that do require proof, I dont join, simple as that.
leaving face book may be too late to hide your info as, and I quote,
"Otherwise, Mark Zuckerberg is enabling marketing departments to hunt down clients, present or former, on the social network."
I totally agree.
|LMFAO just think OBAMA getting telemarketers calling his so called secure Blackberry..|
|posted by (2012-09-12 17:08:24)|
|Surely this is completely irrelevant if your information is hidden from the public, and only viewable by your friends.|
|posted by (2012-09-12 17:30:03)|
You are missing the point. face book pages may be invisible to public and only viewable to friends but all the info is still there on facebook's internal databases available to be sold to the highest bidder. This is why there is an uproar about it. So called "private information" is being sold.
|posted by (2012-09-13 05:10:21)|
|@solyd: If they're going to sell the information of current AND former members to marketers, rather than deleting a Facebook profile which could always still have your information in some database - just not actually linked to a publicly viewable page - it may be more effective to simply fill your profile out with fake information to at least make it somewhat more difficult for the marketers to get the real information. I don't really care TOO much, since I only use Facebook maybe once per month and probably don't fall into any "target market" demographic.|
|Always put misinformation on such sites, mix it up a bit. A lot of people have so much info on Facebook, its practically their Biography. Next year is gonna be so much fun for people. last year I saved all the unsolicited crap a bank sent me; four carrybags full and took them in to the bank, I told them it was their junk so they can get rid of it. I asked them how much business they had generated from me via this method then asked how much it cost to produce these letters; nice high quality glossy paper - expensive graphic design, then I asked why bank charges were so high, mr bank Mgr waffled on for half hour when he'd finished I looked at him an said "Bullshit" but I'd like to see proof... I'm still waiting. On the upside, I haven't received one unsolicited letter this year Try it at your bank its fun.|
|Where our the sources for this article? There is no information about this except stuff from years ago.|
|Cancer. F#*@ anyone who uses that site.|
|Facebook is FULL of retarded morons, do you think anyone on there actually cares or realises what the implication of making your personal details available are? No, most don't, it should be called chavbook, and they deserve all they get imho.|
|posted by (2012-09-15 08:41:56)|
|Where did this information come from? I can only see it on two other websites, and it looks like a straight copy/paste job.|
This is absolutely outrageous and I would expect to see it on more than 3 small-time websites.
I'd like to be able to send people the link to this article SaM, you know to get them to wake up and whatnot but it would make me look like an idiot, and it would make the 20 other guys blindly accepting your 'words' look like absolute idiots. Do you have any respect for these people SaM?
“Believe nothing of what you hear, and only half of what you see.”
If no evidence comes up to support this article, this is the last of your posts I am ever going to read. I'm sorry but I don't do made-up copy/paste wacko media. Your actually making Facebook look good.
|posted by (2012-09-15 20:21:52)|
|The worst for me are stupid colleagues who allow Facebook to access their address books. Then you are targeted even without consent.|
|posted by (2012-09-16 07:28:10)|
|Techeye has the article on its website||
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