Google Outmaneuvered Federal Trade CommissionAdded: Sunday, November 25th, 2012
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While the European Union forces the search giant to resolve antitrust allegations, the American Federal Trade Commission is proving both outmaneuvered and toothless.
EU’s antitrust chief has warned the search engine that it might face charges of breaching the European rules, as well as be fined, unless it does something to ease concerns that the company used its search to block competitors. In the European Union, the company seems to be on edge and is currently talking with the watchdogs in order to avoid a court case.
Nevertheless, there’s something obviously rotten in the way the same problem has been handled in the United States. Although Google is trembling with fear about the European Union, the media revealed that for almost twenty months the search giant has stared down an FTC antitrust investigation. In fact, the company is not even going to offer the FTC a settlement. In case it won’t, the Federal Trade Commission will have to sue in a case which could take a few years to litigate and cost a fortune to fund.
Still, the search giant doesn’t seem to care at all. The idea is that if Google eventually offers a settlement, it’ll be a face saver for the Commission and no money will change hands. While the legal process continues, the search giant will still use its business practices that the Federal Trade Commission doesn’t like to make a killing.
The problem is that the American legal system is proved too slow to take on such complaints. For instance, by the time that the Commission dealt with Microsoft, Netscape was stone dead. For such large companies as Google, having to pay the United States a billion is nothing if it has killed off the competitors and established itself as a top monopoly. That’s assuming that the company will have to pay anything.
The downside of this strategy is that the competitors could sue Google, long after the dust has settled with the Commission. In other words, the search engine has to head off the Commission with a face saving token settlement about a year into the litigation process.
The search engine would have to agree that the settlement would definitely limit what it would otherwise be free to do. The Federal Trade Commission could say that the larger goal of keeping competition intact would win out and the company will continue its anticompetitive policy for long enough to do some damage.
In the meantime, a settlement wouldn’t be an admission of fault, which might make it difficult for the engine’s competitors to use the Commission to help their own legal case.
November 25th,2012Posted by:
Sunday, November 25th, 2012
|"having to pay the United States a billion is nothing if it has killed off the competitors and established itself as a top monopoly."|
|A different kind of war without all|
the dead bodies just dead business's
and competitor companies and people
out of work. Google that non compliant
wonderful outfit something like
the C.I.A. but better?!G.I.A.
|posted by (2012-11-26 00:12:56)|
|Google offers the best product, I like it, if somebody comes up with a better search engine, it will be the next big thing. There is nothing evil going on here.|
|posted by (2012-11-26 11:14:53)|
|Google has the best search engine i love it; google finds what aol and bing and yahoo have never heard of its great ; don t delieve they stop competition ever .|
|posted by (2012-11-27 17:15:41)|
|Hello folks, if you look at history, monopolies are a double edge sword in, it forces changes one way or the other, some of the laws currently active are the outcome of such. I agree with some of the comments here, if you want a better search engine then make a better one. I tell you one thing when I make a search I don't have the time to look at 3,000 pages just to find out the info is not relevant to it. Google is where is at because they are the best and until someone else comes out with better results it is gonna stay there. The government(s) just need to stay out of the way and leave the internet alone, they need to go after the anti-pirating corporations which are the ones trying to rip you off by delivering low quality content for big bucks, how many times have you purchased a game to fond out you are the companies beta tester? full of bugs and errors and totally unplayable crap. The same goes for music, one song out of an entire CD is good the rest is just noise. Thanks for you time, just my 1 1/2 cents since the economy is going to shits had to cut 1/2 a cent.|
|I wonder how much that cost?|
|posted by (2012-11-28 11:51:29)|
|she can do .5 pass lightspeed||
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