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ExtraTorrent.cc > Articles > Apple Forced Amazon to Raise Prices

Apple Forced Amazon to Raise Prices

Apple Forced Amazon to Raise Prices

Added: Friday, June 21st, 2013
Category: Bit Torrent Freedom > The Industries Of Records, Gaming, Software, Movies
Tags:ET, p2p, Torrent, Piracy, Peer To Peer, Network, Hackers, Internet, BitTorrent, Google, utorrent, bitcomet, extratorrent, www.extratorrent.com, 2013
It turned out that Apple’s price cartel with publishers forced the online retailer to raise the prices of its e-books and enter into similar deals with its publishers. According to Russell Grandinetti, the company’s vice president for Kindle content, strengthened by an agreement with Apple which fixed the prices for their respective e-books higher, the publishers strong-armed online retailer into offering them similar terms.

As you might know, the US Department of Justice has taken Apple to court over price-fixing after reaching out-of-court settlements with a number of major publishers, including MacMillan, HarperCollins, Simon & Schuster, Hachette Books and Penguin. Actually, Apple’s Chief Executive Officer Steve Jobs even bragged about the deal in his biography, where he admitted that the deal meant higher e-book prices.

Press reports say that Russell Grandinetti sat down with Macmillan CEO Jon Sargent. The latter offered a stark choice: it could face a months-long delay between the hardcover release of a book and its appearance on Kindle. The other option was to convert from the reseller to agency model, where publishers have a heavier hand in setting retail pricing. Finally, Macmillan and Amazon ended up in conflict. In result, Amazon yanked the publisher's e-books from its digital shelves, but in the end the company backed down and allowed customers to decide whether they believe it's reasonable to pay $14.99 for a bestselling e-book. The emails emerged where Apple CEO Steve Jobs insisted to News Corp executive James Murdoch that the retailer’s pricing was ultimately unsustainable, but experts believe that it’s mostly because he said so.

June 21st,2013

Posted by: 

Date:  Friday, June 21st, 2013

Comments (7) (please add your comment »)

posted by (2013-06-21 19:27:57)
Kharo avatarThey get caught, pay a "record" fine but that abuse makes more profit than the fine takes away.
Ripping off seems alright as long as your big enough and gov gets a piece of the cake every now and then.

posted by (2013-06-22 04:28:47)
st2251a avatarHay Apple whats next ,Look like Black Friday for Apple will be very black.This is not a way to be on top.

posted by (2013-06-22 04:56:35)
gramz2060 avatarthank god it was just e-books someting i get for free thank god

posted by (2013-06-22 12:20:47)
TheBlackMamba avatarI don't pay for sh!t on Amazon, or any other platform. I'll stick to being Robin Hood until they stop gorging prices @ the movie theaters, FYE, etc..

posted by (2013-06-23 00:38:48)
MeMoUpT avatarLmao that comment with your avatar made it priceless Mamba

posted by Blocked (2013-06-23 16:50:50)
No avatarLmao that comment with your avatar made it

posted by (2013-06-26 04:07:31)
No avatarIs Apple a new Oil Company?

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