Google Acquired Nest Labs for $3.2 BillionAdded: Friday, January 17th, 2014
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The tech giant is expanding its presence in consumer homes: Google announced its acquisition of Nest Labs, a connected device company producing smart thermostats and smoke detectors. Apparently, the company wants to enter a new market of app-controlled household devices.
Nest called the deal momentous but pointed out that they would retain current leadership and brand identity, so not much will change for the company. Industry experts believe that partnering with Google will help Nest realize its vision of the “smart home” faster than if it continued solo, because Google can provide Nest with business resources, global scale, and platform reach.
Mass media named Nest’s smoke alarm as one of the notable technological innovations of last year, as it could distinguish burnt toast from a real domestic threat, speak rather than bleep and switch on its nightlight when detecting people walking underneath in the dark.
Nest products are currently available only in the United States and can be accessed remotely with a smartphone app. The latter can provide you with information on battery power and emergency alerts. The thermostat is able to learn user behavior and find out whether a building is occupied or not through its temperature, humidity, activity and light sensors.
Within the last few years, Nest has created 300 patents for consumer technology and started exploring energy-efficient domestic technologies. Even now, despite the deal with Google, the company is going to allow its customers to continue controlling devices through Apple products.
The acquisition, expected to be completed in the nearest future, demonstrated that Google relies on hardware/software solutions rather than just building OS for other manufacturers to implement.
Apparently, the tech giant will open up the somewhat closed approach that Nest used to date, in order to better integrate with conscious home solutions that emerged in 2013, like SmartThings, AT&T Digital Life, or Revolv.
The acquisition didn’t affect Google’s wallet. A few months ago, the company reported holding almost $57 billion in cash, cash equivalents and marketable securities.
Friday, January 17th, 2014
|posted by (2014-01-19 11:42:50)|
|A new device that can learn more about you and your living habits and Google wants in on it. Why am I not surprised?|
|Google will become Skynet.|
|Of course, all of Google's smart tech will record your every move and report it back to Google's databases.||
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