HBO Partnered with Apple Added: Tuesday, March 17th, 2015
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HBO will launch a service exclusively for Apple users: HBO Now will cost $14.99 per month for all owners of iOS devices and Apple TV set-top boxes. The service offers access to such shows as Game of Thrones and Veep.
HBO announced the launch, saying that the users will have access to all HBO’s acclaimed original programming: past, present and future, plus a range of Hollywood blockbusters. To subscribe for HBO Now, you will need a broadband connection and an Apple device.
HBO Now has been long anticipated and is recognized as a significant moment in the United States, as access to HBO’s shows there has previously required a cable TV contract. However, now the so-called cord-cutters will be able to subscribe on a standalone basis.
The announcement of a new service was not a total surprise, as the company has already announced the plans to launch it in October 2014, but HBO didn’t reveal its first partner at the time. The company promised to launch a standalone, over-the-top HBO service in the US and explore models with new partners. Apparently, Apple became first of those.
HBO explained that there are 80 million homes not coved by HBO subscription, and the company was ready to do its best to go after them. HBO has an existing application “HBO Go”, available to cable TV customers only.
At the same time, Apple dropped the price of the Apple TV by 30%, saying that more than 25 million units had already been sold by far, and the company decided to make the boxes even more accessible for those who want to take advantage of that device. The company also confirmed it would become one of the launch partners for HBO Now, the new streaming service from HBO, which released GoT, The Sopranos, Girls and more.Posted by: Date:
Tuesday, March 17th, 2015
|That is 3 months of HBO on cable for most people in the US for reduces service every month. Like Asians say Americans like to overpay for everything.|
|Your comment is stupid.|
|posted by (2015-03-18 03:06:15)|
|@homeless12 (nice avatar),|
I think he is saying that HBO is cheaper than $15 a month if bundled with other services, which is true (bundled with my satellite package, it would be like $11 and less when I use various promotions). But try subscribing to JUST HBO, and its not possible (AFAIK). That is really the headline, that you can get HBO without having to pay a ton for crappy channels you don't want.
Speaking of Asians overpaying, why is it that Apple now has to turn to China to buy their overpriced phones? Right, same thing, just 5 years behind the Americans. And there is a much more substantial difference between the price of a phone that gets the job done ($50-$100) and an iPhone ($1000), so I think Asians are the bigger suckers for going for the brand.
So American's might overpay for quality, they don't put out the crappy quality Asians pay less for.
(not an American)
|posted by (2015-03-18 03:26:22)|
|Apparently someone has there information wrong HBO for $15.00 a month WRONG it's $18.99 a month|
and all they play is 10 movies a month for the whole month TOTALLY NOT WORTH IT I had it canceled when
they raised there price
|posted by (2015-03-19 16:29:12)|
|@xfascar74895 I think you are referring to the HBO Go service as this 'new' HBO Now doesn't start until next month. That being said, I have also used the HBO Go service (as well as the Cinemax and Showtime counterparts) and I completely agree with you as to its uselessness. I have little faith in the new product, but we can hope, right?||
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