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ExtraTorrent.cc > Articles > Google Will Rebrand as Alphabet

Google Will Rebrand as Alphabet

Google Will Rebrand as Alphabet

Added: Friday, August 14th, 2015
Category: Bit Torrent Freedom > The Industries Of Records, Gaming, Software, Movies
Tags:ET, p2p, Torrent, Piracy, Peer To Peer, Network, Hackers, Internet, BitTorrent, Google, utorrent, bitcomet, extratorrent, www.extratorrent.cc, 2015
A few days ago Google announced that it would rebrand itself as Alphabet. It will be a new holding company with Google being a largest 100% owned subsidiary. Larry Page and Sergey Brin, co-founders of the company, made an announcement after the stock markets closed. They disclosed plans for a radical shake-up of Google’s corporate structure and management and officially confirmed that they were going to hand control of its core search engine business to rising star Sundar Pichai. Alphabet will preside over a range of companies, and its site’s new address eschewed convention: https://abc.xyz/


In recent years, Google has come under pressure as its founders have used the enormous success of the brand to advertise autonomous cars, medical research, smart household devices and Internet-delivering balloons. These risky projects caused problems for investors, as they couldn’t understand how exactly the money is being distributed inside the company. Restructuring would allow them to assess Google’s core business more clearly while allowing the company to highlight its other assets.

At the stock market, all shares of Google will automatically convert into corresponding shares of Alphabet and continue to trade as GOOG and GOOGL. It should be noted that shares in Google soared 5% in after hours trading. Larry Page will become Alphabet’s chief executive manager, while Sergey Brin will be its president. They will leave Google, which will be run by their colleagues.

Some industry experts remain skeptical about the level of clarity the restructuring may add to the search giant’s financial statements. For example, it didn’t become clear how much of its quarterly financial data the company wanted to share. It is also unknown whether the company is going to continue its policy of telling investors to be happy with their incomes when talking about major business segments.

Larry Page explained that companies that are pretty far afield of Google’s main Internet products would be contained in Alphabet. The company’s health efforts will have their own chief executives. X lab and Wing, Google’s drone delivery effort, and Nest, its “internet of things” division, will also become non-Google divisions of Alphabet. The same can be said about Google Fiber, the company’s broadband arm, and its investing arms, Google Ventures and Google Capital.

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Date:  Friday, August 14th, 2015

Comments (8) (please add your comment »)

posted by Trusted UploaderSite FriendET loverSupermanKitty (2015-08-13 23:51:46)
SirSeedsAlot avatarSo much smarter than those AOL folks but the party has to end sometime

posted by Blocked (2015-08-14 06:13:43)
No avatarSo, how long before they sue Campbell's Soup alleging their "Alphabet Soup" infringes on the new company's trademark? After all, it worked for Apple Computers against the previously-existing Apple Records.

Are they gonna move their headquarters from Silicon Valley to New York's Alphabet City neighborhood?

posted by (2015-08-14 11:34:58)
No avatarBetter then reading at some random news site..

posted by Turtle (2015-08-14 22:17:04)
zacsawyer avatarAre they going to trademark the alphabet?

posted by Blocked (2015-08-16 04:20:36)
P1SST4K3R avatarLooks like Google's lookin for a way to continue dodging taxes in countries like Australia that are finally waking up and realizing how much money these corporate Giants are squirreling away in foreign tax shelters.

posted by Vip MemberBitcoin Master (2015-08-16 07:06:49)
wchouser3 avatarwell, we alrely knew people were ridiculous. Should we really be surprised?

posted by (2015-08-17 09:39:22)
No avatarSo they need a holding company to add focus? Quite the opposite. Have they heard of departments? Head of department? Perhaps they just need to give themselves a pay rise.

posted by (2015-08-17 12:01:28)
NobodyGivesAshitAboutMe avatar"Google" sounded & Looked really Cool!!!

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