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ExtraTorrent.cc > Articles > Kill a Pop Star in Anti-Piracy Campaign

Kill a Pop Star in Anti-Piracy Campaign

Kill a Pop Star in Anti-Piracy Campaign

Added: Sunday, June 20th, 2010
Category: Bit Torrent Freedom > The Industries Of Records, Gaming, Software, Movies
Tags:ET, p2p, Torrent, Piracy, Peer To Peer, Network, Hackers, Internet, BitTorrent, Google, utorrent, bitcomet, extratorrent, 2010, www.extrattorrent.com
The anti-piracy campaigns launched here and there usually look like something ridiculous, especially in the afterlight of mass lawsuits and all this stuff. However, Chinese creators of FreemusicHK.com succeeded to prove they can make it a kind of fun.


The website wisely pretends to be a hosting site for illegal music downloading, but when you come to the point of the downloading, you get a little flash game to play instead. The lesson from the game is easy: you get to kill the pop stars when clicking on the “download” link on the cover of their albums. The musicians don’t look exactly like in reality, but are easy to be confused because of the resembling names. For example, you will find an invitation to get Any Winehouse’s album for free on the main page, alongside with Madownload’s and Biur’s. Cold Play Moby's "Play" album has turned into Copy Play and so on.

For some people this idea may seem to be silly, but when comparing it to those that pass every month, one should agree that there have been lots of more boring or ridiculous ones. The entertaining in a twisted way campaigns like this one appeared mostly in the last decade, and it is a fun for consumers. But if the industry is planning to achieve some change in the attitude to piracy in such a way, they can be considered a total failure. This was proved by some previous examples, like “You wouldn’t steal” campaign, which have caused lots of parodies.

Unfortunately, these campaigns turn out not to be much fun for the musicians presented on the FreemusicHK.com, because they are destined to end up paying the ultimate price for the downloader’s piracy. Although it would be great fun 2 minutes long for the fans, the performers might not like the way they meet their makers – by bullet, grenade or other kind of sundry explosion.

At the first sight the website looks pretty enough, but if you inspect it more closely, you will notice that the album covers were slightly changed, as well as the artists’ names. The irony is perhaps in the fact that the decision to do so was based on hesitancy over copyright. In fact, one should admit that Madonna could hardly sign for this.

So, what is the result of a campaign? It is entertaining, which is good for fans. It is useless, which is bad for the industry. Finally, it is becoming popular, which is good for creators. Can you guess what the real purpose of launching it was?

June 20th, 2010

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Date:  Sunday, June 20th, 2010

Comments (2) (please add your comment »)

posted by Turtle (2010-06-20 23:22:31)
D4T4 avatarThe real reason for launching it is probably to catch us out as attempting to illegally download. AS CLEVER AS THEY ARE. Thanks Sam, what was the reason?

posted by ET lovermen (2010-06-23 11:01:13)
brods73 avatarcan i pick the pop star to kill?

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